| Diplom-Kaufmann (univ.) (Diploma graduate business economist)
"Go For It!"
Main work focus
  • Since 2003: Cooperation within a brand project with a premium car manufacturer
  • Conceptual planning of the brand trainings and brand behavior events
  • Development and implementation of a training reporting tool
  • Currently: Doctorate in the field "Internal brand guidance"
Professional experience
2008Freelance activity within the scope of the trainer and consultant network consultant-net
2005-todayExternal doctoral candidate at a premium auto manufacturer in the subject "Effectiveness of internal brand trainings", Ludwig-Maximilians-University of Munich.
2004Diploma thesis at a premium auto manufacturer in the subject "Identification specific for brand of internal pictures – development of a concept and exemplary use within the car market"
1999-2004Study of business administration (marketing, information and communication, market psychology and advertising psychology), Ludwig-Maximilians-University of Munich; Udayana Universitas, Indonesia
1996-1998Professional education as an insurance businessman at the Münchener Rückversicherungsgesellschaft, Munich
1996Surf-camp guard, Sport Scheck